Bachelor's degree · Business and management · CIP 52.14
Marketing: earnings and debt by college
The College Scorecard lists 807 colleges that award bachelor's degrees in Marketing, together awarding 44,801 of these degrees in the most recent year. At the median institution, graduates who received federal aid earn $50,424 one year after finishing and $70,899 five years after finishing (two separate graduating classes). The median institution's graduates leave with $22,090 in federal student loans.
Source: U.S. Department of Education College Scorecard.
Colleges
807
Degrees awarded per yeariBachelor's degrees the school awarded in this major in the most recent reported year.
44,801
Median earnings, 1 yriMedian earnings of graduates who received federal aid, 1 year after finishing, among those working and not enrolled. The figure here is the median across institutions; branch campuses share their institution's figure and count once.
$50,424
470 reporting
Median earnings, 5 yrsiMedian earnings of graduates who received federal aid, 5 years after finishing, among those working and not enrolled. The figure here is the median across institutions; branch campuses share their institution's figure and count once.
$70,899
473 reporting
Median debtiMedian federal student-loan balance of the program's graduates. Excludes Parent PLUS and private loans. The figure here is the median across institutions; branch campuses share their institution's figure and count once.
$22,090
452 reporting
Compare Marketing programs on one chart
Pick any two measures. Hover a dot to see the college; click it to open the college's page.
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Each dot is one institution's program; branch campuses share their institution's figures and appear as one dot. Dashed lines mark the median for all colleges. Showing 394 of 770; programs missing either value are left out (the Scorecard withholds figures for small programs).
Colleges with a bachelor's in Marketing
| Western Governors University Salt Lake City · Private nonprofit | UT | 581 | $59,001 | $78,523 | $19,145 |
| Ohio State University-Main Campus Columbus · Public | OH | 546 | $57,868 | $88,392 | $19,929 |
| Florida State University Tallahassee · Public | FL | 531 | $55,389 | $87,128 | $12,740 |
| The University of Alabama Tuscaloosa · Public | AL | 515 | $56,341 | $79,540 | $22,353 |
| University of Cincinnati-Main Campus Cincinnati · Public | OH | 475 | $54,953 | $75,237 | $22,250 |
| University of Houston Houston · Public | TX | 453 | $53,465 | $74,346 | $16,045 |
| Florida International University Miami · Public | FL | 452 | $48,641 | $68,236 | $14,000 |
| University of Georgia Athens · Public | GA | 449 | $61,056 | $92,876 | $17,500 |
| Grand Canyon University Phoenix · Private nonprofit | AZ | 440 | $47,567 | $64,154 | $23,000 |
| Arizona State University Campus Immersion Tempe · Public | AZ | 418 | $54,762 | $80,778 | $15,000 |
| Clemson University Clemson · Public | SC | 406 | $58,136 | $90,420 | $19,500 |
| University of Kentucky Lexington · Public | KY | 405 | $51,102 | $73,760 | $18,500 |
| University of South Florida Tampa · Public | FL | 399 | $45,851 | $69,866 | $17,500 |
| Pennsylvania State University-Main Campus University Park · Public | PA | 393 | $58,892 | $95,515 | $25,000 |
| Oklahoma State University-Main Campus Stillwater · Public | OK | 387 | $49,713 | $69,917 | $20,500 |
| University of Arkansas Fayetteville · Public | AR | 386 | $57,160 | $85,048 | $19,754 |
| Texas Tech University Lubbock · Public | TX | 373 | $58,876 | $79,898 | $19,877 |
| The University of Tennessee-Knoxville Knoxville · Public | TN | 369 | $53,116 | $72,155 | $19,303 |
| University of South Carolina-Columbia Columbia · Public | SC | 351 | $59,271 | $84,469 | $21,500 |
| University of Oklahoma-Norman Campus Norman · Public | OK | 337 | $56,292 | $82,089 | $19,500 |
| Miami University-Oxford Oxford · Public | OH | 326 | $61,235 | $96,200 | $20,500 |
| Florida Atlantic University Boca Raton · Public | FL | 322 | $45,853 | $71,066 | $18,056 |
| Auburn University Auburn · Public | AL | 307 | $55,301 | $77,166 | $18,750 |
| Grand Valley State University Allendale · Public | MI | 307 | $55,209 | $72,101 | $21,500 |
| Texas State University San Marcos · Public | TX | 301 | $56,329 | $78,582 | $20,500 |
| University of North Texas Denton · Public | TX | 296 | $48,780 | $72,292 | $16,500 |
| Virginia Polytechnic Institute and State University Blacksburg · Public | VA | 279 | $59,926 | $91,443 | $19,500 |
| Georgia State University Atlanta · Public | GA | 270 | $50,224 | $75,817 | $22,250 |
| Iowa State University Ames · Public | IA | 270 | $56,055 | $71,779 | $23,250 |
| Southern New Hampshire University Manchester · Private nonprofit | NH | 269 | $54,132 | $75,043 | $29,056 |
| University of Iowa Iowa City · Public | IA | 266 | $60,672 | $83,962 | $21,680 |
| Illinois State University Normal · Public | IL | 261 | $56,281 | $81,354 | $19,500 |
| Kennesaw State University Kennesaw · Public | GA | 260 | $53,623 | $75,479 | $19,875 |
| Michigan State University East Lansing · Public | MI | 257 | $60,083 | $98,841 | $21,500 |
| The University of Texas at San Antonio San Antonio · Public | TX | 253 | $44,620 | $61,602 | $20,500 |
| University of North Carolina at Charlotte Charlotte · Public | NC | 252 | $48,570 | $66,538 | $18,000 |
| University of Minnesota-Twin Cities Minneapolis · Public | MN | 243 | $67,393 | $92,245 | $18,676 |
| University of Wisconsin-Madison Madison · Public | WI | 243 | $67,255 | $101,062 | $16,031 |
| The University of Texas at Arlington Arlington · Public | TX | 242 | $49,277 | $69,040 | $14,418 |
| East Carolina University Greenville · Public | NC | 240 | $49,787 | $79,453 | $21,500 |
| University of Maryland-College Park College Park · Public | MD | 240 | $66,863 | $96,482 | $19,500 |
| Washington State University Pullman · Public | WA | 240 | $56,680 | $78,310 | $19,900 |
| Appalachian State University Boone · Public | NC | 239 | $51,885 | $69,869 | $17,750 |
| University of Wisconsin-Milwaukee Milwaukee · Public | WI | 232 | $48,273 | $70,423 | $23,000 |
| Utah Valley University Orem · Public | UT | 231 | $62,712 | $97,246 | $15,779 |
| University of Massachusetts-Amherst Amherst · Public | MA | 229 | $58,927 | $90,898 | $22,054 |
| Baylor University Waco · Private nonprofit | TX | 228 | $63,435 | $90,803 | $19,500 |
| Louisiana State University and Agricultural & Mechanical College Baton Rouge · Public | LA | 224 | $44,944 | $65,760 | $22,332 |
| Ohio University-Main Campus Athens · Public | OH | 217 | $58,061 | $87,740 | $23,500 |
| University of Arizona Tucson · Public | AZ | 217 | $61,804 | $88,977 | $17,171 |
Showing 50 of 807. Starts sorted by degrees awarded; select a column to sort.
Quick facts: Marketing
- How many colleges offer a bachelor's degree in Marketing?
- The College Scorecard lists 807 colleges that award bachelor's degrees in Marketing.
- How much do Marketing graduates earn?
- Across institutions, the median of graduates' median earnings is $50,424 one year after graduation (470 institutions reporting) and $70,899 five years after graduation (473 institutions reporting). These figures cover graduates who received federal aid and are working and not enrolled in school. Branch campuses share their institution's figures, so each institution counts once.
- Where do Marketing graduates earn the most five years after graduation?
- By reported median earnings five years after graduation: University of Pennsylvania ($127,236), Washington University in St Louis ($126,365), Villanova University ($120,117), Boston College ($117,860), and Case Western Reserve University ($116,617).
- How much student debt do Marketing graduates have?
- The median institution's Marketing graduates leave with $22,090 in federal student loans (452 institutions reporting). Parent PLUS and private loans are not included.
- Which colleges award the most Marketing degrees?
- By bachelor's degrees awarded in the most recent year: Western Governors University (581), Ohio State University-Main Campus (546), Florida State University (531), The University of Alabama (515), and University of Cincinnati-Main Campus (475).
Related majors in business and management
- Accounting and Related Services
- Business Administration, Management and Operations
- Business, Management, Marketing, and Related Support Services, Other
- Business/Commerce, General
- Business/Corporate Communications
- Business/Managerial Economics
- Construction Management
- Entrepreneurial and Small Business Operations
- Finance and Financial Management Services
- General Sales, Merchandising and Related Marketing Operations
- Hospitality Administration/Management
- Human Resources Management and Services
- Insurance
- International Business
- Management Information Systems and Services
- Management Sciences and Quantitative Methods
- Real Estate
- Specialized Sales, Merchandising and Marketing Operations
- All majors
How these numbers work
Figures cover bachelor's degree programs in Marketing (CIP code 52.14), as reported in the College Scorecard. Earnings are medians for graduates who received federal aid, measured one and five years after they finished, among those working and not enrolled in school; the one-year and five-year figures describe different graduating classes. Debt is the median federal loan balance at graduation. The Scorecard withholds figures for programs with few graduates, so many smaller programs show n/a. Summary figures are medians across institutions: the Scorecard reports program earnings and debt for a whole institution, so branch campuses share one figure and count once. All figures are from the Scorecard's most recent field-of-study release. More on the data.