Bachelor's degree · Business and management · CIP 52.18
General Sales, Merchandising and Related Marketing Operations: earnings and debt by college
The College Scorecard lists 69 colleges that award bachelor's degrees in General Sales, Merchandising and Related Marketing Operations, together awarding 2,408 of these degrees in the most recent year. At the median institution, graduates who received federal aid earn $59,172 one year after finishing and $80,212 five years after finishing (two separate graduating classes). The median institution's graduates leave with $19,597 in federal student loans.
Source: U.S. Department of Education College Scorecard.
Compare General Sales, Merchandising and Related Marketing Operations programs on one chart
Pick any two measures. Hover a dot to see the college; click it to open the college's page.
Each dot is one institution's program; branch campuses share their institution's figures and appear as one dot. Dashed lines mark the median for all colleges. Showing 13 of 68; programs missing either value are left out (the Scorecard withholds figures for small programs).
Colleges with a bachelor's in General Sales, Merchandising and Related Marketing Operations
| CUNY Bernard M Baruch College New York · Public | NY | 501 | $53,472 | $81,609 | $8,250 |
| Texas A&M University-College Station College Station · Public | TX | 313 | $72,444 | $103,859 | $19,375 |
| University of Wisconsin-Madison Madison · Public | WI | 273 | $58,551 | $83,565 | $17,500 |
| West Chester University of Pennsylvania West Chester · Public | PA | 240 | $50,357 | $78,085 | $23,242 |
| University of South Carolina-Columbia Columbia · Public | SC | 147 | $52,597 | $67,486 | $22,777 |
| Weber State University Ogden · Public | UT | 125 | $73,639 | $93,643 | $19,693 |
| Purdue University-Main Campus West Lafayette · Public | IN | 93 | $66,112 | $94,243 | $19,499 |
| University of Minnesota-Twin Cities Minneapolis · Public | MN | 86 | $59,443 | $82,812 | $19,500 |
| Kansas State University Manhattan · Public | KS | 52 | $69,731 | n/a | $19,500 |
| University of Minnesota-Duluth Duluth · Public | MN | 48 | $58,900 | n/a | $23,250 |
| University of Akron Main Campus Akron · Public | OH | 36 | $66,633 | $72,216 | $19,000 |
| Baylor University Waco · Private nonprofit | TX | 34 | $85,374 | $145,869 | $19,500 |
| Georgia State University Atlanta · Public | GA | 30 | $24,282 | n/a | $27,000 |
| High Point University High Point · Private nonprofit | NC | 30 | $59,881 | n/a | n/a |
| Kennesaw State University Kennesaw · Public | GA | 28 | $77,431 | $95,073 | n/a |
| Rochester Institute of Technology Rochester · Private nonprofit | NY | 26 | $61,532 | $68,004 | $23,750 |
| Texas Tech University Lubbock · Public | TX | 24 | n/a | n/a | n/a |
| Commonwealth University of Pennsylvania Bloomsburg · Public | PA | 23 | $59,447 | n/a | $25,500 |
| University of Wyoming Laramie · Public | WY | 21 | n/a | n/a | n/a |
| Stetson University DeLand · Private nonprofit | FL | 19 | $58,823 | n/a | n/a |
| University of Central Oklahoma Edmond · Public | OK | 16 | $65,769 | $75,697 | n/a |
| Bowling Green State University-Main Campus Bowling Green · Public | OH | 15 | $63,510 | $88,280 | $24,611 |
| Saint Ambrose University Davenport · Private nonprofit | IA | 15 | $55,574 | n/a | $24,875 |
| Missouri Valley College Marshall · Private nonprofit | MO | 14 | n/a | n/a | n/a |
| Ball State University Muncie · Public | IN | 13 | $57,265 | $86,156 | $18,500 |
| University of Northern Iowa Cedar Falls · Public | IA | 13 | $57,659 | n/a | $15,750 |
| Bentley University Waltham · Private nonprofit | MA | 11 | n/a | n/a | n/a |
| Hampton University Hampton · Private nonprofit | VA | 11 | n/a | n/a | n/a |
| Colorado Christian University Lakewood · Private nonprofit | CO | 10 | n/a | n/a | n/a |
| Miami University-Hamilton Hamilton · Public | OH | 10 | n/a | n/a | n/a |
| Newman University Wichita · Private nonprofit | KS | 10 | n/a | n/a | n/a |
| St. Thomas Aquinas College Sparkill · Private nonprofit | NY | 8 | n/a | $77,334 | n/a |
| Avila University Kansas City · Private nonprofit | MO | 7 | n/a | n/a | n/a |
| Long Island University Brookville · Private nonprofit | NY | 7 | n/a | $66,303 | n/a |
| Miami University-Middletown Middletown · Public | OH | 6 | n/a | n/a | n/a |
| University of Wisconsin-Platteville Platteville · Public | WI | 6 | n/a | n/a | n/a |
| Adrian College Adrian · Private nonprofit | MI | 5 | n/a | n/a | n/a |
| Metropolitan State University of Denver Denver · Public | CO | 5 | n/a | n/a | n/a |
| Saint Joseph's University - Philadelphia Philadelphia · Private nonprofit | PA | 5 | n/a | n/a | n/a |
| Stevens-The Institute of Business & Arts Saint Louis · Private for-profit | MO | 5 | n/a | $36,684 | n/a |
| University of Pennsylvania Philadelphia · Private nonprofit | PA | 5 | n/a | n/a | n/a |
| University of Wisconsin-Stout Menomonie · Public | WI | 5 | $46,907 | $67,434 | n/a |
| Virginia Union University Richmond · Private nonprofit | VA | 5 | n/a | $42,524 | n/a |
| Wade College Dallas · Private for-profit | TX | 5 | n/a | $50,036 | n/a |
| American Public University System Charles Town · Private for-profit | WV | 4 | n/a | $58,756 | n/a |
| Barry University Miami · Private nonprofit | FL | 4 | n/a | $68,281 | n/a |
| Bellevue University Bellevue · Private nonprofit | NE | 4 | n/a | $98,308 | n/a |
| Bradley University Peoria · Private nonprofit | IL | 4 | n/a | n/a | n/a |
| Coker University Hartsville · Private nonprofit | SC | 4 | n/a | n/a | n/a |
| Lincoln University Jefferson City · Public | MO | 3 | n/a | n/a | n/a |
Quick facts: General Sales, Merchandising and Related Marketing Operations
- How many colleges offer a bachelor's degree in General Sales, Merchandising and Related Marketing Operations?
- The College Scorecard lists 69 colleges that award bachelor's degrees in General Sales, Merchandising and Related Marketing Operations.
- How much do General Sales, Merchandising and Related Marketing Operations graduates earn?
- Across institutions, the median of graduates' median earnings is $59,172 one year after graduation (30 institutions reporting) and $80,212 five years after graduation (29 institutions reporting). These figures cover graduates who received federal aid and are working and not enrolled in school. Branch campuses share their institution's figures, so each institution counts once.
- Where do General Sales, Merchandising and Related Marketing Operations graduates earn the most five years after graduation?
- By reported median earnings five years after graduation: Baylor University ($145,869), Western Governors University ($110,474), Texas A&M University-College Station ($103,859), William Paterson University of New Jersey ($100,079), and Bellevue University ($98,308).
- How much student debt do General Sales, Merchandising and Related Marketing Operations graduates have?
- The median institution's General Sales, Merchandising and Related Marketing Operations graduates leave with $19,597 in federal student loans (20 institutions reporting). Parent PLUS and private loans are not included.
- Which colleges award the most General Sales, Merchandising and Related Marketing Operations degrees?
- By bachelor's degrees awarded in the most recent year: CUNY Bernard M Baruch College (501), Texas A&M University-College Station (313), University of Wisconsin-Madison (273), West Chester University of Pennsylvania (240), and University of South Carolina-Columbia (147).
Related majors in business and management
- Accounting and Related Services
- Business Administration, Management and Operations
- Business, Management, Marketing, and Related Support Services, Other
- Business/Commerce, General
- Business/Corporate Communications
- Business/Managerial Economics
- Construction Management
- Entrepreneurial and Small Business Operations
- Finance and Financial Management Services
- Hospitality Administration/Management
- Human Resources Management and Services
- Insurance
- International Business
- Management Information Systems and Services
- Management Sciences and Quantitative Methods
- Marketing
- Real Estate
- Specialized Sales, Merchandising and Marketing Operations
- All majors
How these numbers work
Figures cover bachelor's degree programs in General Sales, Merchandising and Related Marketing Operations (CIP code 52.18), as reported in the College Scorecard. Earnings are medians for graduates who received federal aid, measured one and five years after they finished, among those working and not enrolled in school; the one-year and five-year figures describe different graduating classes. Debt is the median federal loan balance at graduation. The Scorecard withholds figures for programs with few graduates, so many smaller programs show n/a. Summary figures are medians across institutions: the Scorecard reports program earnings and debt for a whole institution, so branch campuses share one figure and count once. All figures are from the Scorecard's most recent field-of-study release. More on the data.